Available now!
“This book is revolutionary. It’s a ‘once in a generation’ book. It will rewire your brain.” - Tom Ahern
And it’s available (print and digital!) now! You can order your copy today!
What’s Creative Deviations about? It’s about you and your creativity. It’s all about thinking up sharp and surprising donor communications that do a much better job of raising money and retaining supporters. And it’s simply dripping with fundamentals, secrets, tips and ideas!
This is a book that every fundraiser who communicates with donors (so that’s EVERY fundraiser!) should be reading regularly to remind them of the deviations that make such a huge difference! I know my copy will not languish on a shelf with other books on fundraising and marketing – this is the kind of book I want to refer back to again and again – there will be very real post it notes, handwritten reminders, underlining and coffee cup rings all over these pages!
- Paul Courtney, Director of Fundraising,Children’s Hospice South West, UK
“Deviations is a how-to guide for helping you, the fundraiser responsible for storytelling and donor communications, become more creative — and more effective. An enchanting read loaded with examples, I predict you’ll be returning over and over again to Deviations. A must for every direct response fundraiser’s bookshelf. ”
“If you want to raise your fundraising communications to the next level, Creative Deviations should be your next read. Real-life examples of fundraising pieces. Down-to-earth advice on how to step into new territory. And bursting with ways to delight your donors. It’s all there!”